Ounass, the largest luxury brand fashion store in the Middle East, was launched by Al Tayer Insignia. Al Tayer Insignia has been a big catalyst for all fashion brands since 1979.
From the day when Khalid Al Tayer, CEO of Ounass, announced its launch to till date, Ounass has been the most preferred online eCommerce store by wealthies in the region.
It has over 900+ brands in the current data, and the amazing thing is that Ounass is not just a home for national and international brands. It introduces organically made brands to the fashion industry in the Middle East. It has launched about 69+ brands and is expected to mark 1200 count soon.
You name the brand, and Ounass has that collection of the best quality and at the fastest delivery time.
In 2021, Ounass celebrated its 5th Anniversary. On the day, the CEO, Khalid Al Tayer shared a view of the Ounass launch and what they expected the brand to be in the region.
We have got you an infographic of Ounass and its facts which could better convey its Successtory in the region through this half a decade.
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Ounass has been the most preferred platform, and it acquired a global rank of #9,683 in UAE in 2021.
Whereas, It has reached the GLOBAL NET sale value of US$7.8m in 2021, which is expected to rise year over year.
Meanwhile, the main category for Ounass is Fashion in the United Arab Emirates. It is seen that over 90% of the review that Ounass drive is from UAE, and the rest is followed by other countries.
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Ounass has been the 19th top e-commerce fashion store in UAE for 2021, with a net sale value of $1m.
Besides that, the audience who engages with Ounass are women with over 54.84% and men with 45.16%.
And according to the statistics, Youtube is the highest preferred social media channel for Ounass. The top competitors are Farfetch, Levelshoes, Sivvi and the AI Tayer Insignia's other eCommerce brand, Bloomingdale's as well.
Let's find the new statistics of Ounass and its journey now here. And, if you are also looking to enjoy shopping experience at Ounass then delivery buy this time and don't forget to use Ounass discount codes to save the best.
Sources:
https://ecommercedb.com/en/store/ounass.ae
https://www.similarweb.com/website/ounass.ae/#display-ads
https://www.voguebusiness.com/fashion/how-ounass-got-the-middle-east-hooked-on-online-luxury
